When the news moves faster than we can process it, how do we grasp what any of it actually means for our lives? And what happens when that overwhelming feeling isn't accidental, but rather a deliberate political strategy ("flooding the zone") designed to ensure that no issue of consequence can get the sustained attention it deserves?

Strategic futurist Jason Tester has pioneered an answer—"speculative journalism," a new form of what-if reporting on high-probability, high-stakes futures before they materialize. Through two novel projects created over the past year, Tester demonstrates how this approach can make abstract or hypothetical consequences feel urgent, visceral and deeply personal. His project One Big Beautiful Aftermath: Dispatches from Near-Future America translates the sprawling "One Big Beautiful Bill" into compelling human stories, revealing the legislation's projected impacts on everyday Americans in the coming years. His other groundbreaking scenario, Insurrection: An American Future, has proved disturbingly prescient. Published in January 2025, months before federal forces were deployed to Los Angeles, Washington D.C., and Minneapolis, it depicts an eerily similar de facto military occupation of San Francisco's streets.

But creating photorealistic imagery of events that haven't happened raises hard questions: When does "fake news for good" risk becoming just fake news? And who gets to decide?

Join Jason in conversation with Michelle Meow to explore how speculative journalism can cut through information overload to strengthen democracy, the crucial role generative AI plays in telling these stories, the ethical red lines this work demands, and why reporting from tomorrow might be the most important journalism we can do today.

About the Speaker

Jason Tester is a strategic futurist and speculative designer whose work explores the human consequences of political, technological and social transformation. For more than two decades, he has used visual and immersive storytelling to make future possibilities more understandable and resonant for numerous companies, nonprofit organizations and governments around the world. A former research director at the Institute for the Future in Palo Alto, Tester is a leading figure in the field of speculative design and a fierce advocate for democratizing futurism. Based in San Francisco for more than two decades and deeply rooted in the city's LGBTQ+ community, his work has been featured in The New York Times, The Wall Street Journal, Wired, and on MSNBC and CNN.