Sheera Frenkel and Cecilia Kang: Inside Facebook's Battle for Domination
Flawed. Furtive. Facebook. In the nearly two decades of the social media platform’s existence, it has both soared into worldwide popularity and plummeted into the depths of conspiracy peddling and hate-mongering. Is this the fate of any globally devoured site, or is it due to miscalculations in programming, or is it the consequence of decisions made at the top by the site’s infamous leaders?
Sheera Frenkel and Cecilia Kang, authors of the book An Ugly Truth: Inside Facebook's Battle for Domination, argue that Facebook is doing exactly what it was created to do. From abusing user data and empowering political corruption to creating echo chambers of misinformation, they say Facebook is in the midst of a reckoning—and Frenkel and Kang are in front row seats. Their work, built on intimate connections to the industry and insiders, is a call for accountability from the site’s two mogul leaders who have time and time again shown their willingness to turn a blind eye.
At INFORUM Sheera Frenkel and Cecilia Kang will disentangle the many narratives that shroud Facebook and its leaders in mystery. By unpacking the years of manipulation they say Facebook has baked into its platform, they argue that there’s no time like the present to understand the pitfalls the behemoth succumbed to and to prevent history from repeating itself.
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