Upcoming Events: Science & Technology
The Future of Digital MarketingDate: Mon, April 17, 2017
Time: 6:00 PM
Challenges and opportunities for the next year
Pete Kim, CEO, MightyHive
Nikesh Desai, CEO, InvestingChannel
Mason Garrity, Vice President of Strategy, 3Q Digital
Anneka Gupta, CPO, LiveRamp—Moderator
Digital marketing is constantly evolving with incredible advancements in technology, partnerships, acquisitions and new strategic thinking. Ad-blocking, artificial intelligence, programmatic media buying, and big data are constant buzzwords we hear about the marketing landscape. Join this panel of experts across agency, publishing and technology as they discuss the biggest challenges and opportunities ahead for the next year.
Mason Garrity has over eight years experience in digital marketing, originally getting hooked at Kayak.com in college. Leading 3Q Digital's consulting and strategy practices, he works with the Bay Area’s most innovative companies and achieves growth goals through performance marketing. Prior to 3Q, Garrity co-founded Noosphere Marketing, an online marketing firm in New York City and received a degree in economics from Pomona College. Nikesh Desai is the co-founder and CEO of InvestingChannel, an interactive media platform that aggregates independent financial news. Prior, Desai co-founded the consultancy Giant Step Strategies and served as VP of business development at TheStreet.com. An influential figure in advertising technology, Pete Kim has worked with the world’s largest advertisers on improving marketing strategies across every industry vertical. He has held senior positions in product management, sales, and business development at Google and Yahoo!. Moderator Anneka Gupta is chief product officer of LiveRamp, where she oversees the execution and strategy of LiveRamp’s roadmap.
Dangers of a Digitized World: Combating Technology Run AmokDate: Thu, April 20, 2017
Time: 6:00 PM
Technology changing our world
Ian I. Mitroff, Professor Emeritus, University of Southern California; Senior Research Associate, Center for Catastrophic Risk Management, University of California, Berkeley
In conversation with Gerald Harris, Member-Led Forum Leader, Science & Technology Forum, the Commmonwealth Club
Technology has made our lives incomparably better, but it is also one of the greatest threats facing humankind. All of the marvelous gadgets we’ve invented are not only thoroughly reinventing us, but they are also doing it in ways in which we have no idea of their full impact. In short, we are undergoing a transformation that affects every aspect of our being—our brains, bodies, institutions and the entire world.
Ian Mitroff, currently developing ideas for an upcoming book, will discuss these topics and more. According to Mitroff, we cannot continue to dump the latest technologies on the world without doing a better job of forecasting their negative and positive aspects; we need to do everything we can to mitigate potential negative impacts in order to avoid an immense backlash against technology.
Mitroff is a professor emeritus at the University of Southern California where he was the Harold Quinton distinguished professor of business policy at the Marshall School of Business and the Annenberg School for Communication and Journalism. He is currently a senior investigator for the Center for Catastrophic Risk Management at the University of California, Berkeley. He is a fellow of the American Psychological Association, the American Association for the Advancement of Science, and the American Academy of Management. He holds a bachelor's of science in engineering physics, a master's in structural engineering, and a Ph.D. in industrial engineering and the philosophy of social systems science from the University of California, Berkeley. He has published 37 books and hundreds of articles and op-eds. He is a regular blogger for The Huffington Post. He lives in Oakland, CA, where he is president of Mitroff Crisis Management. He is generally regarded as one of the principal founders of the crisis management field.
Gerald Harris leads the Club's science and technology member-led forum and has over 20 years experience as a strategy consultant for energy and high technology companies.