Capitalism 3.0: The Social Capitalism Revolution

Duration
1:11:08

Adam Werbach, Sustainability Strategist (Wal-Mart); CEO, Act Now Productions
Sheryl O’Loughlin, CEO, Clif Bar
Paul Rice, President and CEO, TransFair USA
Christine Arena, Corporate Strategist; Award-Winning Author, The High-Purpose Company
Max Schorr, Publisher and Founding Editor, Good Magazine – Moderator

How do businesses today measure their success? More and more, companies are considering the social and environmental impact of their practices. This is a revolution in capitalism where the mighty market economy seems to have developed an altruistic sense of purpose. Or has it? This panel of business leaders, activists and consumer experts will address how "corporate social responsibility," "green" offices, organic products and "fair trade" are changing the way businesses operate. They will also examine what it takes to be “legit,” and explain how consumers can assess those businesses which are merely "green-washing.

This program was recorded live on February 1, 2007.