The Un-Quantified Self: A New Era in Business and Tech

Tim Leberecht, Chief Marketing Officer, NBBJ; Former CMO, Frog Design; Author, The Business Romantic

In an age in which hyper-connectivity, big data and quantification increasingly define everyday life, many people would agree that their business lives are divorced from the sensitive side of their humanity. Tim Leberecht, former CMO of Frog Design and a current WEF advisor, argues that it doesn’t have to be that way. Instead, Leberecht makes a big-hearted case for the intrinsic connection between romance and business, all the while urging us to search for more intuition, inconsistency and mystery at our workplaces and in our customer interactions.